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According to BGR
Thanks to competitive pressure from T-Mobile (pre-merger T-Mobile, that is), all four major carriers in the US now have unlimited plans. Sure, they’re expensive and come with a bunch of caveats — like the fact that they’re not truly unlimited! — but customers love them very dearly.
Still, Verizon’s flagship unlimited plan is $85 for the first line, which is a large amount of money to spend on your phone bill no matter which way you cut it. That might be why the company is very stealthily funding a start-up that offers a more restricted unlimited plan for $40, calls and texts included.
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